2 | The future and challenges of Embeddable RAIN RFID Tire Tagging

As other markets before, the tire industry recognizes the benefits of RAIN RFID technology as it can and will effectively address the industry's main challenges, leading to improved (supply chain) transparency. With over 100 million tires tagged to date, this session takes you on a journey toward the future and the challenges of Embeddable RFID Tire Tagging.